Let’s talk strategy before you list. The right plan changes everything.
…fresh off a total remodel and laser-focused on one thing: recouping a major investment. The home was stunning - top-of-the-line finishes, thoughtful design, no shortcuts. The challenge wasn’t quality. It was making sure the market recognized it and paid accordingly.
We walked through pricing, buyer psychology, and - critically - the appraisal process. Then we rolled out the Make My Listing Famous Marketing System to cast the widest, smartest net possible and attract buyers who truly valued the renovation.
A full-scale marketing push included professional staging, photography, and videography, a Mega Open House, custom marketing pieces and print advertising, targeted social media and online ads, agent networking and buyer database outreach. Every detail was designed to showcase why this home was different and worth more.
Buyers came in strong. We knew the number would raise eyebrows: nearly $100,000 higher than any comparable sale in the neighborhood. That’s where experience mattered most.
This meant anticipating the toughest hurdle: the appraisal. We worked directly with the appraiser to clearly document the scope, quality, and cost of the improvements - and to identify the right supporting comps. No guesswork. No scrambling.
A new benchmark was set. The home closed at a record price for this property type in Quince Orchard Park, and the seller walked away thrilled - investment protected, goals met, stress avoided.
Our team's marketing strategy and implementation resulted in these sweet results:
Days on the Market
Sold Price
Total media views
Let’s talk strategy before you list. The right plan changes everything.